Rachy McKenzie is a senior graphic designer; born, raised, educated and working in the Lake District. Dedicated to creating interesting and informative work, which varies from digital design to hand drawn typography.
“The aim is to create something that isn’t stereotypically ‘Cumbrian’ it would be a ‘local’ view of Cumbria. Not to focus on the tourism, but to focus on the heritage of the Herdwick farming community. This will be achieved using a detailed and varied hand-drawn typographic style.”